Released on = January 22, 2007, 8:36 pm

Press Release Author = Vijay

Industry = Telecommunications

Press Release Summary =
ValueFirst demonstrates its product innovation capabilities at Premier Event
Showcasing India\'s Entrepreneurial Spirit



Press Release Body =


ValueFirst demonstrates its product innovation capabilities at Premier Event
Showcasing India\'s Entrepreneurial Spirit

Event took place on 20th & 21st January at Chennai.

PROTO.in (http://www.proto.in) is India\'s first serious event to showcase new
products, technologies and companies to a selected gathering of venture capitalists,
industry leaders and technologists. The event is born out of the desire to project
India\'s image as not just an outsourcing backend to the world, but also a creator of
innovative, cutting edge technology products and services.

The event took place on 20th & 21st of January in which hottest 30 companies got to
present their products. The companies were selected after a rigorous selection
process based on the technical innovation and the business problem the product
intends to solve. Some of the companies represented in Proto.in had fairly mature
and successful products which have become the market leaders in their own right.
VelocityPlus from ValueFirst and DACX Dialer from Drishti-soft were some of those
products.

ValueFirst's VelocityPlus has been engineered specifically for the Indian conditions
and it solves the pain point of CIOs of Indian companies by bridging the digital
divide which exists in India today. With a very little internet penetration and very
large mobile penetration, the Indian industry often faces a problem of ensuring a
seamless communication between internet enabled ERPs and CRMs and the mobile
handsets of their employees, customers and partners. VelocityPlus empowers the
enterprises to solve this problem by creating a two-way communication channel
between the Enterprise wide applications and the mobile handsets using the least
common denominator of technology.

The products presented at PROTO are most likely to have a significant impact on the
market trends in the coming year and in return PROTO aims at providing these
innovators a space to attract mindshare, investment, advisory capital, and the
attention of the VCs.

About Proto.in
Proto.in is a brainchild of The Knowledge Foundation and is sponsored by Rediff.com.
The event is aptly supported by TeNet, ASES, CTides of IIT Madras and PodTech.Net.
For the latest updates and registration details, please visit http://www.proto.in

About ValueFirst
ValueFirst (www.vfirst.com) empowers its customers to communicate between varied IT
back-end systems and mobile phones using SMS Services. ValueFirst provides a unique,
end-to-end, global carrier-grade mobile data service. Its mobile data service
offering includes \"plug and play\" application licensing and hosting. Employing a
partnership with Mobile operators, ValueFirst acts as an MVNO (Mobile Virtual
Network Operator), with a clear focus on SMS mobile messaging. ValueFirst's Mobile
Messaging Platform is capable of delivering SMS services to virtually any CDMA/GSM
mobile handset.

Contact Details:



Web Site = http://www.vfirst.com

Contact Details = ValueFirst Messaging Pvt. Ltd
B-17, Sector -32, Institutional Area,
Gugaon - 122 001. India